Timeless Classic Meets Trendy Fad

November 16, 2015 Kevin Whalen

MMA fighter Ronda Rousey was quickly becoming a mainstream phenomenon. She was single handedly creating a market for female MMA fighters by destroying her opponents with ease, and looking pretty good while doing so.

Until Saturday night that is.

What happens when an unstoppable force meets an immovable object? In this case, it was what happens when someone with a Judo background meets someone with a boxing background.

MMA is immensely popular today. MMA events sell out huge stadiums around the world and make a fortune on pay-per-view. It is the “It” sport of the moment. Trendy as could be. It seems to have passed boxing by as the fighting game of the 21st century.

Boxing is and has been a disaster for a long time. Charismatic champions have been replaced by loathsome ones, like Floyd Mayweather. Hustlers like Don King and others have given the sport a black eye. It has been a long time since there was a compelling fighter that demanded mainstream attention. It hasn’t always been like this. As someone who grew up watching Marvin Hagler fight Tommy Hearns and Sugar Ray Leonard, I remember when boxing was the King! (despite Don King)

Boxing is called the Sweet Science for a reason,

Depending on the viewer, boxing can be seen as a violent, barbaric sport or a beautiful and artistic display of athleticism. Many spectators are unable to see past boxing’s physical and aggressive nature, and they close their eyes to the boxers’ incredible abilities.

An onlooker with an in-depth understanding of the sport, however, appreciates the sheer display of expertise displayed by two talented fighters. Indeed, boxing is violent, but it’s also a skillful craft that involves strategy and forethought – much like a chess match. This guide focuses on the phrase “Sweet Science” as it pertains to the sport of boxing.

I think what happened Saturday night was that a trendy fad met a timeless classic. The trendy approach of the new kid got taken to the woodshed by a competitor who stayed true to the ancient rules of the sweet science.

The security business has never been so hot or trendy as it is right this moment. Venture capitalists are throwing money at any PowerPoint deck that says “APT” on it. Automated threat detection, machine learning, as I mentioned last week, just seem too good to be true. I think there’s something to be said for good old fashioned things like visibility, workflow and process.

Did you fall asleep?

I know they’re not exciting, but they’re probably more valuable to a customer than some new bell and whistle. What if security solutions enabled rather than crippled users? Enable and empower users to make better decisions, quicker. Let’s face it. Our world is too complex for easy fixes or magic bullets. Sometimes the tried and true approach is just that.

Just ask Ronda Rousey.

The post Timeless Classic Meets Trendy Fad appeared first on Arbor Insights - Our People, Products and Perspective.


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